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Vero Moda


SS'16 - SS'19



Work Process

Design and development of various accessories collections for a fast fashion retailer, targeting Asian market. Design process from trend research, range planning, supplier sourcing, material and color concept, over technical drawing to supplier briefing. Proto sample development and style finalization until pre-production stage.

Accessories covering handbags, eyewear, jewelry and footwear, developed to meet everyday needs, from basic styles to occasional items, capturing the essence of modern femininity.
Sophisticated pieces, industrial-inspired sculpted forms and sleek finishes take a playful approach to design and make everyday staples exquisite. Eye-catching products with bold details and metallic highlights feed into the desire to add a highlight to casual and occasional looks, while athleisure sneakers, wedge sandals and knitted ankle boots aim to complement more casual outfits.

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